"Have you made any redundancies?"
"I gave a speech, only this morning, to my staff, assuring them there would not be cutbacks at this branch, and that there certainly wouldn't be redundancies."
"Well why on earth would you do that?"
"Why? Ooh, a little word that I think is important in management called morale."
"Well surely it's going to be worse for morale in the long run when there are going to be redundancies and you've told people there won't be."
"...... they won't remember."
- Jennifer, and David Brent, "The Office"